Case Studies · April 28, 2026
Celebrating 100 Years of IPIC with a Custom GearUp Store
When the Intellectual Property Institute of Canada (IPIC) began planning its centennial celebrations, the goal was clear: bring members from across the country into the moment in a meaningful, memorable way.
Beyond events and formal commemorations, IPIC wanted something tangible that members could wear, share, and feel part of, no matter where they were in Canada. That’s where GearUp came in.